Showing posts with label self-promotion. Show all posts
Showing posts with label self-promotion. Show all posts

Monday, January 2, 2017

New Year's Resolutions 2017

For me, 2016 was ugly.

There’s the stuff that happened that affect all of us, such as the Brexit and our election.  There’s the rash of celebrity death.  But then there’s the personal stuff, the things we could have done better, the opportunities we wish we’d capitalized on. The stubborn last 10 (or 15, or 20) pounds we couldn’t quite erase.

So, like every year, this year we make a list of all the things we’d like to make different.  And this year, like every year, I’ll do that.   In 2017, I want to…

Write more.  I have a few projects I’d like to finish in 2017, but it’s damn hard sometimes to pull up the desire to write.  Fatigue and life tend to get in the way.  This year I joined a 365-day writing challenge, where I’m pledged to get out at least 300 words a day through either my personal journal, blogs, or my projects.  Accountability is the best motivator.

Lose weight.  I’ve had a hell of a time trying to lose some weight.  It’s rough; I work overnights, I like bad food, and I really like to sleep more than not.  But as I get older, it gets harder, and I can’t use the difficulty as an excuse.  Ideally, I’d like to get myself back into basketball shape, into softball shape, and into a shape other than round.

Speak up.  I have a terrible problem; I want to be liked way too much.  Part of it is about not wanting to offend people, especially fans and potential fans.  However, that restraint has found its way into my personal life, and I am far too accommodating when it comes to other people’s comfort, and I’ve sugar-coated, watered down, and reduced the volume on my own opinions.  It’s become a terrible habit.  It stops now.

Be healthy.  I’ve spent the last year in grind mode.  I’ve worked as often as I can, to the point of it being unhealthy.  It’s a lot of 12-hour night shifts, packed into short spans of time; on several occasions, I’ve worked 26 of 30 nights in a month. It started to affect my overall health negatively.  I was having dizzy spells and issues with energy.  I’m going to relax more this year.

Grow the “business.”  I’m a good writer, I think, but a terrible author.  What I mean is I’m not so good at the part of the job that involves selling.  I’m using 2017 as an impromptu course in Book Marketing in the Digital Age.  Let’s see what can be done.



I may not accomplish everything I set out to this year, or I may not have set my bar high enough.  I can’t answer that on January 2nd.  But I will work my butt off to make 2017 a better year.

Thursday, November 12, 2015

Words and Music

I write to a soundtrack.

I'm sure that doesn't make me unique or ground breaking.  I'm sure quite a lot of writers have at least some background music going when they create.  Music helps clear the mind in some instances and can be very beneficial to just about any activity that requires focus.  But part of my process is that I score my own work.  For instance, my last published novel, The Favorite, had a soundtrack that was one part driving hip-hop (down and dirty to power the fight scenes), one part 90's East Coast Gangsta Rap (for the more criminal scenes), and one part Emo Rock (for the reflective moments).

Some of the music I used to write The Favorite
















That mix of music helped me direct scenes and make more sense emotionally of the movie that played out in my head.  The music helped me express what was going on beneath the narrative, and even if that stuff never makes it onto a page, anything I can do to better understand my characters as they navigate the world and problems I placed them in is a worthwhile enterprise.

But that was a general soundtrack, toying with the idea of writing to music.  Since then I've settled on using certain songs on repeat to write certain scenes.  In my current work-in-progress, titled Open (for the time being), a man and his wife have an ugly confrontation after they catch each other cheating.  That confrontation explodes in dish-shattering, fridge shaking sex in their kitchen, where they lose themselves in the heat of the moment.  The song that played (on loop) while I wrote it?






Yep, that's right.  Come Together by the Beatles.  Besides the pun, it seemed to fit the mood perfectly, given their circumstances.  No shortage of irony, I guess.

I've taken the approach one step further for my next project, a vigilante crime story called Urban Legend.  I've crafted individual soundtracks for the protagonist, antagonist and "sidekick" characters. I'm using the individual character songs to form a mood when I'm scene building and these characters have to interact.  I'm using songs like "I Am," by Eminem, "Animal I Have Become," by Three Days Grace, and "(Rock) Superstar" by Cypress Hill. This is an experiment that may cause more trouble than not but the easy way is not the way to grow.  Nothing ventured, nothing gained, right?

Anyway, where do my fellow writers stand on using music to set the tone on their writing?  How do you use it?  Comment here or on Facebook.

Cheers!

Monday, November 9, 2015

My Nerd Is Showing

The week before Halloween was Bellingham Comic-Con.

You hear a lot about the top-tier shows, like the ones in New York (NYCC) or San Diego (SDCC) or Seattle (ECCC -- EC for Emerald City).  Those last for three or four days, are packed wall-to-wall with celebrities touting movies and cartoons and all kinds of nerd paraphernalia.  These events are big and loud and well-publicized, as well as expensive and exclusive.





Bellingham Comic-Con is one of my favorite things about the town I live in.  Sure, it's not big and flashy like its big-city cousins.  IGN has never and likely will never set foot in there, and you're crazy if you think you're gonna see footage from the new Star Wars movies.  What it does have is passionate locals, be it the guys at Reset Games who sell retro video games (even though they admittedly weren't there this year -- FAIL), or the local comic book sellers who bring in boxes of current and classic comics to help fill out your collection, or the toy vendors.  It has creative local artists and writers, passionate about their work.  It has one or two famous artists who have worked with major comic publishers (Savage Dragon's Erik Larson and creator of Carnage, Randy Emberlin are regulars), and talented indies who are trying to break out.  And this year, it
had this guy:





YES.  That is a dancing Deadpool.  There are very few things that bring the awesome more than this.  Except maybe, this.


Dancing Deadpool leading a conga line around the convention center.  Yup, that happened.

There was honestly so much cool stuff there, stuff that people wouldn't have been able to access in NYC without either a press pass or paying through the nose.  For a small donation I was able to take these pics:


A blind dog dressed as an Ewok.

The most badass Jedi since Sam Jackson

Hero of the Rebellion


I'm not downing NYCC.  I'd like to go one day.  That said... this is still pretty freakin cool.

Friday, October 23, 2015

Anxiety and the Lucky Bounce

My brother is a sleep tech, just like I am in my normal life.

In the sleep lab we get all sorts of people from all walks of life.  My brother, fifteen states away, stumbled onto an editor.  Not just any editor, though, one who has worked on NYT bestsellers.  And he convinced this person to take a look at my writing.

Happiness ensued, followed immediately by nervousness.  All I have to show is the first few chapters of the rough draft of my novel.  It's a first draft and therefore is supposed to suck, but what if it sucks sucks?  I've been working on this for the last four years, and as any writer knows, that first moment showing it to someone outside your circle, well, it makes your sphincter pucker.

This person is busy, and the feedback won't be coming for quite some time, but she has already been invaluable.  First she gave me some advice -- don't publish your first three novels.  Write them, shelve them, return to them after you've written some more and polished your craft.  It was great advice, I just wish I'd heard it ten years ago.  My first two attempts at novel writing are already published.  Might as well steer into the skid.

The Fab 5, available on Amazon
Second, she asked me to critically think about what went wrong on my first two efforts.  That was hard, admitting my own mistakes.  The Fab 5 was a good concept undone by a touch of arrogance.  I didn't listen to anybody who said anything negative about it.  I didn't hire an editor and thought I could do it myself.  I used the f-word A LOT. I didn't understand what it took to self-publish and was shocked about how much I had to do myself.  It was a rude awakening.

The Favorite, also available on Amazon












The Favorite took some of the lessons I learned and applied the knowledge.  I started with writing a stronger story, hired an editor, and tried my best to shamelessly self-promote.  The problem is I wasn't very good at the last part.  Also, sports novels are a tough sell to people who aren't sports fans.  But hey, there were less f's given.  (bad pun, sorry.)

 I'm nervous as to what this person will say about my current work.  It's like sending your four year-old to preschool for the first time.  But hey, the kid may prove to be a genius.

Or at least, worth selling.

Friday, October 17, 2014

Review: Aerie by Anne Riley

I met Anne Riley at an author event at Jan's Paperbacks in Portland, Oregon this past summer.  We shared a table, talked writing and sold some books.  She's a very interesting and pleasant lady with roots in the area, and I have to say in the past year involving promotion of my own work, that one day in July was probably the best day possible.  At the end of the day we exchanged purchases of work.  Anne read and reviewed The Favorite, and I read Aerie with every intention of reviewing it.  I'm horribly late.  That introduction (and a hearty apology to Anne) aside, here's my review of Aerie.

Aerie by Anne Riley

Okay, I don't do romance novels.

I'm not normally for overtly sticky stories about longing and temptation, about the internal struggle between what you want and what's good for you, about the normally melodramatic reasons why a hero or heroine would deny themselves the right person that's standing right in front of them.  Nothing against the genre, but I always found those stories to be kind of hokey.  So, all things being honest and equal, it's hard to say that I opened the book with an open mind.

It didn't take long to convince me.

Aerie tosses aside the normal convention of impossibly many hero and damsel-in-distress, and instead plays a budding romance against a strong workplace drama and with legal and techno elements.  It's sounds like a weird recipe that shouldn't work when you say it out loud, but like a peanut-butter bacon cheeseburger the first bite is surprisingly satisfying of all tastes.

The story centers on high powered systems analyst Cara Larson, whose tech firm Pyramid is contracted by Liam Scofield, CEO of an outdoor-wear company, to help develop a computerized distribution and payment system for his company.  The year is 1991 and the system is quite literally ahead of it's pre-worldwide web time.  The potential of this system to revolutionize the way business is done is recognized by Cara's bosses at Pyramid as well as the lawyers working for Liam's company WindWear, so when they systematically try to cut Liam out of his potentially billion-dollar idea, Cara and Liam work frantically to save it.  In the midst of this is the love-at-first-sight drama between Cara and Liam, the potential romantic rival in Liam's lawyer Lauren Janelle, and even a heaping helping of corporate greed.

Anne Riley's mastery of the tech aspects of Aerie draw you into a realistic world of pre-Internet computer jargon that is easy enough to follow even if you don't have a degree in computer engineering.  She makes that part of the world she's created plausible and accessible, which is no easy feat, making us care about the product everyone is fighting over.  However that would mean nothing without good characters.  Ms. Riley's leads, Cara and Liam, are very well-developed and even if you are like me and not a romance buff, how and why they're into each other makes sense, even though for much of the book their organizations are pitted against each other.  It's very West Side Story.

Anne Riley has created a very appealing romantic story that, like the movie Jerry Maguire, slips the romance in under a Trojan Horse of typically guy stuff, like money and tech.  Even though the romantic part seemed a little hokey to me, I really enjoyed this book.

Rating: 5 of 5 stars.

Wednesday, August 6, 2014

Retrospective on The Fab 5

I have a confession to make.

Over the last three or four years I've been distancing myself from my first novel, The Fab 5.  I had what I thought was a good reason.  My grandmother, 84 years old at the time, read it.

The Fab 5.  Available on Amazon and B&N.


I never intended for her to read it.  I didn't write it for her.  And it never occurred to me for even a half a second that she would.  It's a street-flavored basketball story following five lifelong friends from Flatbush.  So when I wrote about some of the realities of living in a neighborhood not too dissimilar from the one in which I grew up, there was a heavy dose of, shall we say, colorful language.

                         Castillo’s face went purple, and I swear I saw steam come out of his ears. “Yo,
                   f*** you, you b****-a** monkey n****!”
                          Shiver stood up straight, shocked by the comment. He got right in between
                   Jay and Castillo, getting nearly nose-to-nose with him. “What did you say?”
                   Shiver said, as angry as I had ever seen him.
                          Jay forced his way back in between Shiver and Castillo, and forced them both
                    back. He held Shiver back, and turned to face the Puerto Rican kid. “F*** it,” he
                    said with a heavy sigh. “Get your squad together, Miguel.” Shiver stopped resisting,
                    and joined the four of us in a shocked look at Jay. “If it’s gonna shut his little
                    punk a** up, then fine, let’s beat him again.”
                         Castillo smiled as he walked past Jay. “Don’t go nowhere,” he said as he
                   walked toward the other side of the park. As he walked past Shiver, he said under
                   his breath, “B**** n****.”

And so on.  That is from page 18.  While some people were able to relate to and even appreciate the authenticity of the language -- if you grew up in a rougher neighborhood in New York, I suppose you would too -- I had some friends tell me they created the first literary drinking game in history for every time I swore in that book.  

Up until that point, the only book my grandmother had ever read was the Bible.  Sure, she read newspapers and magazines and such, but The Bible was all she read that came in a hardcover or paperback.  For the record, she still has both.  She had never read a novel.  

Until her youngest grandson gave her a signed copy of The Fab 5.

So several weeks later, when I did my good grandson thing and visited her after work, she looked at me sternly through her glasses like she always did and said in a thick Jamaican accent, "I read your book, Franklyn."  And suddenly every cuss word I wrote, every questionable situation I conceived flooded my head.  I mean, I referred to a certain female character in the five most unflattering ways you could in one line.  (I guess the fact that no word in that line was more than five letters can be considered impressive, if you squint one eye.)

My mouth hit the ground.   "You read it?!  Jeez, Mama, you weren't actually supposed to read the thing!"  I composed myself and cleared my throat.  "So what'd you think?"

She turned her attention to the word search puzzle she was doing and let the question hang for a while.  "I liked it," she said, I'm sure to be polite.  "Too many bad words though."

And just like that, my enthusiasm for promoting my first novel kind of tanked.  I was embarrassed that my grandmother read it.  There's no way there's a market for this thing, I thought.  And that was that.

Fast-forward to 2014.  I'm scrolling through Netflix and stumble across a documentary by Bobbito Garcia called Doin' It In the Park, which followed the streetball scene in the five boroughs, and suddenly I realize exactly how wrong I was.  Bobbito's respect for the sport that I played and loved was oozing from the film, and I saw elements of my book -- the gamesmanship, the competition, the trash-talking, the court culture and such-- played out in reality and motion.

I realized then that The Fab 5 did have value, and did have a market.  Was it perfect?  Not by any means. It's not even my best work; my second novel is leaps and bounds better, and all writers criticize their previous projects.  But it was an accurate depiction of what my world was like at 16, 17, and 18.  You had the park.  You had your crew.  You had a ball.

I may be more actively promoting my current novel, The Favorite, but my earlier work is (in my very humble and obviously biased opinion) very much worth the read.

And keep a bottle of Jack nearby in case you want to play the drinking game.

Monday, July 28, 2014

Jan's Paperbacks Event (7/26/2014)

This past weekend combined a road trip, an author event, and hanging out with some very cool people, old friends and new.  See why I love what I do?

After a 12-hour shift I was asked to do last minute, I made a solo drive to Beaverton, OR for an afternoon at Jan's Paperbacks.  The staff there was welcoming and fun (those ladies were actually incredibly awesome).  I was paired with an author much more local to the area than I was, one Anne Riley, author of Aerie.  I picked up a copy that day to check out.

Aside from the cookies and the charming customers that came in pretty steadily throughout the day, it was  also great to pick Anne's brain about writing and self-publishing, give our opinions about Amazon (short version, CreateSpace is awesome, but indie bookstores won't touch Amazon with a ten-foot pole).

I'm gonna take this very brief post to thank Shari, Debbie, Jody and Anne for a wonderful afternoon! I am going to definitely make them a part of my next project's promotional tour!

Sunday, July 20, 2014

Progress Report (Short Post)

Hey all!

Here's an update on various writing projects and a plan for what's next!

This week, I finished Chapter 16 (24 planned) of the first draft of my next novel, which examines a married couple whose relationship has gone stale, and the bad decisions they make to try and reignite their interest.  The working title is Open, but I will likely find a new one.  I'm plotting the next eight chapters and I'm going to start writing Chapter 17 this week.  I'm on target for finishing the draft by October of this year!  Woo-hoo!

I finished the first draft of a short story called Father Figures, which serves as a sequel to my first novel, The Fab 5.  I will offer the story, gratis, on this site once I've edited it.  This is the second short story I've finished this year, but the first one I'll be sharing.

I'm starting character sketches and plot arcs for my next project, Urban Legend, today.  I'm not offering details on that publicly yet, only to say it's different than the stuff I've been writing the last few years.

As for my currently available novel, The Favorite...

I'll be at Jan's Paperbacks in Aloha, Oregon on July 26, sharing a signing table with Anne Riley.  She will be there signing and promoting her novel Aerie.

The Favorite is a finalist for a Readers' Favorite Book Award in Sports Fiction, along with Jacqueline Eubanks's well-received novel, The Last Time.  Winners are informed in early September, so good luck to us both!

And finally, later this summer I will be watching my nephew, Desmond Diaz, compete with the US National Martial Arts Team in the World Martial Arts Games in Vancouver.  And you can bet you will all hear about that!

Cheers!

Wednesday, July 16, 2014

Stay-cation Daze

I don't usually take vacations.

Don't get me wrong, I take time to go places.  I take time to be sick.  I go back to New York at least once a year.  But very rarely do I ever unplug, go off the grid like I have the last couple of weeks.  I mean, I was still connected at my father's funeral last year.

The last couple of weeks, I've been off.  No day job, no writing, very little in the way of shameless self-promotion.  I needed a break.  It's not even like I went anywhere of importance: I rediscovered my liver, and went on a local boat cruise; went to Pike Place Market with my girlfriend; sat on my butt and watched the All-Star Game.  There was a fun picnic and a beach day where I had an unfortunate skin reaction to lake water (itchy, itchy, itchy!!!).  And I have to say, there's definitely something to this whole vacation thing.

The last time I took this much time off, I went to the Dominican Republic for a week or so and had a blast.  There's a story in there about how my brothers and I were mistaken for members of the 2012 Super Bowl Champion New York Giants, which I will happily recount another day.  I can't begin to tell you how relaxed I felt afterwards, except that I feel the same way now.

There is something to be said about recharging your batteries, putting yourself on airplane mode, so to speak.  A couple of weeks away and I'm ready to get back to the grind of the paying job and the fun of writing.  I'm ready to get the rest of this year going.

I'm back.

Tuesday, June 3, 2014

Summer Resolutions

The one thing about living where I live is that the summers are gorgeous.  The sun doesn't go down until unfathomably late and while I sometimes get sentimental about the stultifying heat and humidity in New York City, a mild summer day isn't so bad.  Being outside in the summer in the Pacific Northwest is natural and encouraged.  I've developed an affection for Disc Golf.

The problem with that however is that the time I'm spending outside is time I'm not spending writing.  It's time I'm not spending on skill development or research or world building.  And while that's awesome in small doses, I worry about too much of a good thing.  I still carry with me a bit of the person that was on the Public School calendar, where I did a whole lot of not much between mid-June and Labor Day.  Old habits are hard to break.

But here's where I try: I've got a commitment in my head to not only finish the first draft of the new novel I'm working on, but to also post two short stories -- at least -- on this blog, all by the end of the summer.  Lofty goals, I know.  I've been working on the first draft for three years already, and I'm only a little better than halfway done.  That's why I'm stating it here, on the blog.

I joined a couple of like-minded individuals in a writing group that was based on a simple concept: accountability.  Our stories are our assignments.  Not unlike school, where a teacher handed out homework (Every.  Damn.  Day.), only here there's no algebra.  We are accountable to the group, lest we provide the coffee.

I'm also going to use the summer to make my weight loss goals, once again made public for the sake of accountability.  I'm going to restart the "Chubby Me" posting I did a couple of years ago and work myself into being less "fluffy."

And, of course, I'm going to blog more.

Tuesday, May 6, 2014

Including The Sun/The Dream and The Reality

First of all, yes, this is the same blog.

I decided on a little facelift, within the confines of my web design ability.  Meaning I looked at the Settings tab to see what Google would let a novice like me do.  So the color palette has been brightened, and it looks kind of like a sunny day.  Because, you know, Under The Sun.

It was either that or change the name to "Through The Black."  Which some people might think to be racist.

***

When I decided that writing was what I was going to eventually do with my life, I had this vision in my head of it being not unlike the creative writing and journalism classes I took throughout high school and college.  Publishers, intellectuals, professors and high school English teachers alike would laud and praise my work, it would be consumed by the masses in quantities unheard of, and I would not only achieve fame and fortune but I would usher in a new era of world peace.  And I'd have groupies at coffee shop readings, because Sean Connery in Finding Forrester said so.


As an adult, the reality was a bit different.  My first novel was rejected out of hand by two dozen publishers, big and small, often without any word that they'd even opened the proposal.  The nerve of them, I thought, impeding my path to wealth and glory with their small-mindedness.  I chose to self-publish.

In the early 2000's, just before Kindle existed, conversations about publishing went like this:

"Oh, I published my novel?"
"Oh, really? Congratulations!"
"Yeah.  I self-published."
"Oh, really.  Congratulations?"

There were a lot of things that an arrogant 25 year-old tried to do.  First off, I decided that the traditional publishing model was broken.  After doing several hundred hours of very focused searching (the Internet is wonderful for giving you an unbiased base for your bias), I came to the conclusion that the only people making money anymore from publishing were the publishers and the very big name authors, the Dan Browns and Tom Clancys, and unknown writers like myself had little to no shot of breaking in.  The big publishers wouldn't look at you unless you had an agent, and an agent very likely avoided you unless and until you had a deal (I kept one of my agency rejection letters that actually said I should think of them when I secure a deal with a publisher).  I looked at self-publishing -- through iUniverse (as shady as they are, they are useful for what they're useful for)-- as the only way to unleash my genius upon the world.  And The Fab 5 was born.  I completed my book, had my name in print, and all I had to do was sit back and wait for my money to roll in.  My landlord at the time wasn't as fond of the idea and recommended I keep my day job.

With time and distance I realized The Fab 5 wasn't going to make me money.  I was an unknown who hadn't promoted my work at all and had no clue how to do so.  There are life reasons for that I won't get into right now, but anyway.  It was a slap in the face; how could all of those English teachers been wrong?

Fast forward some years, and I've adjusted my expectations.  The Favorite is enjoying a modicum of success, which for me now means more people dig it than not.  And one of the things I've realized is that I have to constantly promote, constantly remind, constantly pitch and sell.  And the truth is, as much of a hassle as it can be, I kind of enjoy it.

I was right about a few things.  The traditional publishing model is broken.  It is reliant on the idea that the big  publishers are the gatekeepers of inclusion into some sort of artsy-fartsy literary club, and the only way to have any sort of legitimacy is by begging for their approval  (I had an iUniverse employee refer to self-publishing as the "minor leagues").  Technology has made them the keyholders to a vacant, dilapidated and overpriced apartment building in a really crappy neighborhood.  Yeah, you could live there, but for the same amount of hassle you could live somewhere else and have more money. 

Tuesday, April 29, 2014

Vilage Books Event (4/19/2014)

A couple of weekends ago I had my first speaking event at Village Books in Fairhaven.

I gotta say, that was a cool experience.  For a guy that doesn't enjoy public speaking -- I go out of my way to avoid them, mostly -- it was a lot of fun!  Best part?  The Favorite was sold out! 

If you live in or near Bellingham, visit Village Books and pick up a copy.  If not, you can order it here. 

Also, take a look at the reading from the event!

Part 1
Part 2

Monday, April 14, 2014

Dreams Do Come True!

This past weekend I had the wonderful pleasure of doing a book signing at Page 2 Books in Burien, WA, an event that coincided with their official grand opening.

First off, let me say the store is gorgeous.  Well laid out, tons of natural light, hardwood floors (a deep seated and well programmed favorite from my days in NYC), it had a combination of new book smell and pine.  The owners, Jenny Cole and Bill Virgin, were both friendly and easy to talk to, and their love of books and of their store simply flowed off them.  Bill chatted me up several times over the three hours I was there, about writing, about boxing, about New York, and I enjoyed the conversation.  The saleswoman on the floor, Cathy, also took time out of her break to chat me up, and plied the conversation with homemade cookies (yeah, I gained three pounds).

I chatted up several of the adventurous and curious customers Bill and Jenny directed my way (sidebar: thanks for that.  I have a hard time standing up and saying "over here!").  A woman named Elizabeth talked to me for at least half an hour, about boxing, about her friends from Mexico, about some of her own adventures.  I found myself quite enjoying it!

I spoke with a couple who lived in Queens for a year.  I spoke with a young man who wanted to train to box.  And I spoke to a guy who worked at a nearby model train shop (which, sadly, I was unable to find after the event was over.  Pity. That would have been interesting...).  All in all I had a blast!

Back to the title of this post, that signing was the culmination of years and years of dreaming and hard work.  When I was in my early 20's and living in New York (and for quite some time after) I would wander into the nearest bookstore, head over to the part of the fiction rack where my book would be and stare at that spot for most of my lunch break.  Three years ago, with the help of a good friend, I bought a button-down shirt, specifically for the purpose of wearing it to my first book signing (Okay, yeah, I'm a little nuts.  So sue me.) Similarly, I get the impression that Bill and Jenny's love of books, of language and literature, drove them to purchase their store.

To them I just want to say, thank you for being part of my dream, and for allowing me into yours.

Wednesday, March 19, 2014

The Best Second Job, Ever. (No, seriously)

I'm at my job right now as a sleep tech with my one patient sleeping like a baby.  While I'm watching this person, I'm scouring the internet, looking for free review websites, looking for pay review websites, looking for bookstores that support indie authors.  I jot down numbers and email addresses and email my new list of people, asking what their indie book policies are, and if they'd be willing to carry my novel.  I'm taking the reviews I do have and cobbling them together in a press kit while cursing myself for not having enough scratch to hire a publicist.  I'm designing flyers for my first (ever) author event and trying to set up more in one of the stores that cautiously agrees to buy one copy of my book as a tester to see if it sells.

When I get off my 12-hour shift at 7:00 in the morning, I go home, try to eat something with at least one healthy ingredient and get back on the internet for another hour.  I send out a few more emails, a few more requests, and obsessively check my inbox for a reply from the previous day, or from earlier in the night.  By 9 I'm wiped and head to bed, but I keep my phone nearby on vibrate so I can hear it when and if someone eventually calls back.  I wake up at 3:00 in the afternoon and call the numbers from the previous night; it's my first opportunity to reach them since they opened while I was sleeping.  I speak to the book buyer, or whomever will actually listen to me, and I pitch them my book.

This is my experience at being an author.  This is my second job.

I'm completely untrained, totally inexperienced, an winging it as I go.  The only instruction I have is a three year old copy of The Indie Author Guide and my own notes as to what hasn't worked.   I'm my own marketing department, sales division, budgetary committee.  I'm my own press room, advertising firm.

It's more of a daunting task than I expected.

So why do it myself?  Why not go the traditional route?  A few reasons.  For starters, the traditional publishing industry has changed dramatically than what you may remember.  I hear stories of authors putting together their own book tours, contacting news media on their own... basically doing everything I'm doing now.  So if the only difference is the name of the company on the spine and the percentage of royalty you get (I hear it's low by the way), then why not do it yourself?

And if the truth were to be known, I rather enjoy it.

For the first time in my adult life, success or failure is completely, expressly in my hands, AND directly affects me.  This isn't like being productive at the desk that we sit behind at work (incidentally, I need to periodically check on my patient while I rant).   In that environment, there is a higher margin for error, and your best efforts make your bosses' bosses' bosses  rich, not you.  I'm happy to know that I only go as far as my abilities take me.  I like this.

Don't get me wrong, I like being a writer more, and there is a distinct difference between the two, but this is great!  I'm getting a list together of today's emails, moving south to see who wants to join Village Books in Bellingham and Edmonds Bookshop (both in Washington, and yes I'm name dropping).  This is the best second job you could have.]

It's about 4:00 AM now.  I've got my new list to create, new numbers to pull, and a flyer design to refine.

Thursday, February 20, 2014

The Final Season

Now for something less angry and more... bittersweet.

A legend of my own time has announced this is his final go-round with the Yankees.

Derek Jeter, shortstop, #2, Yankee captain has announced that this is his final season, that he rides off into the sunset (and likely the Hall of Fame) after the 2014 season.  I'm sad, I admit it.  Jeter may not be the flashiest player, or the one with the biggest power numbers, but what he did on the field, what he has meant for baseball, echoes something that the last 20 or so years have meant in my life.

Consistency.

Every season you could pencil Derek Jeter in for a batting average at or near .300, between 10 and 20 home runs, 70-90 RBIs, and 185-200 hits.  Every year.  Like clockwork.  These are not easy numbers to achieve, and yet he did it with such quiet regularity that when it didn't happen, and he had an average ballplayer's year, the sky was falling, and reporters heralded his demise as eminent.

Jeter was -- is -- a winner.  And beyond that, he's smart enough to understand what it means to be a star.  It's why you've heard nothing negative about him off the field.  Arrive, play the game, go home, repeat.  On top of that, he did it with the biggest media draw in the biggest media market.  New York is a baseball-crazy city to the point where even the most ignorant to the sport has a cursory knowledge at least of what's going on.  New York is a celebrity driven media market to the point where we know which restaurants certain stars will dine in.  And Derek Jeter has consistently remained in the spotlight but not of the spotlight.  An ESPN reporter described this feat as like "surviving in Chernobyl, and then emerging as the healthiest person to have ever lived."

Consistency.

I turned 18 the year Derek Jeter won the AL Rookie of the Year in 1996.  It was the first championship I had the pleasure of enjoying (I was only a few days old in '78 when the Yanks won.  The Mets in '86? Well, they're the Mets, it doesn't count.) and really kicked off my formative years.  My twenties were played out with Yankee championships in the backdrop, and I enjoyed the wonders of the twenties: youth and awareness being at equal levels for the only time in your life.  I equate the career of this man, the one great player whose career I had the pleasure of closely following as a fan, as a link to those wonderful days of being young and dumb, energetic and impetuous, and the championships as a metaphor for my own perceived invincibility.  I loved being in my 20's in New York City.  I loved my life.  The only person I would have traded with at the time is Derek Jeter.  After all, as fun as it was for me, I didn't date supermodels, nor did I have multiple millions in the bank.

As that link to my young adulthood fades off, I find that I'm suddenly facing the realization that I'm not 20 something anymore.  Don't get me wrong, I'm happy with my age, my life and so on, but that time is gone forever, and only exists as memories -- stories that through retelling are elevated to legend.

Much like the career of one Derek Jeter.

So as this nascent baseball season gets underway, I thank Mr. Jeter, much like I thanked his teammate Mariano Rivera last year, for providing an excellent backdrop to an awesome story.

Sidebar:  I want to be in my hometown for Jeter's final home game at Yankee Stadium, I don't care if I have to Kickstarter that thing...

Sunday, January 19, 2014

Laughably shameless

First of all, I'd like to very belatedly wish you all a happy new year.  I've been so busy the last couple of weeks that I haven't had a spare moment to write in this blog.  For those of you who don't know, my new novel, The Favorite recently became available on Amazon and Barnes & Noble and I've been shamelessly plugging it for all who can see and hear.  Seriously.  Shamelessly.  It's embarrassing.



I mean, really, how many of my friends didn't know this was coming?  I've only been talking about my novel, The Favorite, self-published with the help of iUniverse, Inc. for six, seven months now?  You had to believe that at some point, I would release my novel, The Favorite, available wherever books are sold online so I could finally stop talking about it. 

Anyway, the thing I've learned about this whole experience: I'm really bad at advertising.